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How To Run Events

In this connected-disconnected world, the power of a well-run event has never been greater.

You can hold a physical or virtual event, or even live-stream your physical event to a virtual audience simultaneously. People love to show up in person as an antidote to hiding behind screens, but equally some people love to hide behind screens!

Here are some reasons why you might want to run an event:

  • As a profit centre in itself by charging for entry
  • As a free-to-enter event to introduce people to a paid product or service
  • A hybrid of both

Types of events include:

  • Webinars
  • Seminars
  • Mastermind Groups
  • Retreats
  • Conferences

So you can work out why and how an event makes sense for you, here’s a brilliant guide by my friend Callan Rush.

Let’s get on with it!
Jonny

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